Click here to receive ContentMX's 'A Guide to Content Curation', a checklist to help you effectively utilize content curation to increase engagement, drive traffic to your website and provide industry insight that provides value, not more noise to your customers. The Guide to Content Curation includes: The difference between curated content and duplicate content Benefits of content curation via Heidi Cohen How to improve your SEO with curated …
How To Use Twitter To Help Create Your Buyer Personas from Business 2 Community
Something that is crucial when using Twitter for business is to know who you it is you are trying to speak to so that the right people see your content. Sounds simple, right? Figuring out who it is you really want to speak to is easier said than done. Read More…
60 B2B Marketing Quotes, Stats, and Facts for the Modern Marketer from LinkedIn
LinkedIn has compiled a list of 60 quotes, stats and facts regarding the current state of B2B marketing to orient, guide, and motivate the modern marketer. Read on to see what’s happening, what’s next, what’s working, and what it’s all for. Read More…
The Ups and Downs of Content Syndication for Channel Partners
Demand generation campaigns, syndicated landing pages, whitepapers, webinars, events, MDF. Manufacturers who sell through the channel are offering it all to their partners! But despite all of these tools, actual implementation and performance can vary widely. Upon review of many channel partner companies we work with, we have seen some basic trends. In particular, in this article, we will attempt to …
ContentMX at CMC: Maximizing Your Marketing
Last week at the Content Marketing Conference in Las Vegas, ContentMX CEO Jeff Mesnik spoke with Lauren Cowher, Service Team Supervisor at WriterAccess on the topic of ‘Content Marketing is a Team Sport’. As part of the presentation, Jeff shared his tips how to maximize your marketing once you have that all-star team. Here are some highlights from his talk: Keep it real Start with real goals Knowing and overcoming your …
Are your subject lines strong enough?
A good subject line should be short and sweet, with keywords the make or break between good and attention-grabbing. Here are a few overarching best practices from Mashable. Read More…
Mastering Your Brand’s Story
Entrepreneur.com discusses how effective storytelling can help you capture the hearts and minds of customers. We also talk a lot about storytelling with our clients. This is one of the core aspects of implementing a good content marketing plan. Picture yourself sitting in the principals office after getting into some trouble with your friends. Who did it? What happened? Why did …
ContentMX is Going on The Road!
Come Meet ContentMX! Coming up in May, there are two great events happening that we would like to invite you to – the Content Marketing Conference and the Real Time Marketing Lab 2015 Spring Tour! ContentMX President Jeff Mesnik will be joining industry experts like Bruce Rogers from Forbes Media and author Douglas Van Praet to talk about the latest trends and developments in content marketing. ** …
Infographic: 3 Steps to Content Marketing Success
ContentMX is excited share how brands like Blue Chip Tek, Kintronics, and Datamensional are using the ContentMX platform to get found, build engagement and be remembered. Blue Chip Tek Ranks #1 on Google 2014 was a transformative year for Google. With their latest algorithm updates, the search engine has changed how they value and rank websites, and has altered …
5 Things to Know About Content Marketing
A huge thank you to ClickDimensions and Heather Wright, Marketing Director, for inviting us to join yesterday’s webinar, ‘Content Marketing with ClickDimensions and ContentMX’. It was an absolute pleasure to talk about content marketing with Heather. We have rounded up our five favorite take aways from the webinar and have also made ContentMX’s slides available to view on SlideShare. To …