Put the power of Eloqua in the hands of ALL your marketers

… and maintain control of your brand

Please join us for

4 Content Marketing Strategies for Increased Eloqua ROI

Tuesday, November 24th
@ 2:00 PM EST (11:00 AM PST/ 1:00 PM MST)

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a recording of the webinar.

Join our Webinar and you’ll learn strategies to:

Improve the Eloqua Workflow

Empower your business and marketing units by simplifying the steps to using Eloqua and keep them from adopting their own solutions.

Open Up Access to Content

Improve your content workflow and increase access to your enterprise content, relevant curated content and quality original content

Simplify Content Production and Newsletters

Social engagement is down, email results are up and newsletters are back as the most effective way to reach your audience. Simplify the process of producing and publishing newsletters, emails and campaigns to increase awareness and drive traffic.

Maintain Compliance and Brand Control

Maintain control of your brand while empowering your organization to produce and publish quality content that gets noticed by Google and improves SEO.

ContentMX integrates with Eloqua to extend the potential of content marketing to all of your marketing and business units by providing easy to produce, content rich communications.

Simplify the content workflow
Drive traffic and improve SEO
Empower business units to create and maintain engaging communication with prospects and customers
Align content with corporate objectives and business rules
Get more value from your investment

Previously, the process of building a newsletter was time-consuming and cumbersome. It required a lot of duplicate efforts, as we posted each story in our Emagazine, as well as in the Eloqua template. With ContentMX Cloud, the process has been significantly simplified.Lisa Schindler, Marketing Communications Manager, Arrow ECS

Deploy communications that are search-friendly, engaging and memorable.

Newsletters Work

Newsletters are proven, effective campaigns but are traditionally difficult to produce because business groups lack access to the content and resources needed and the expertise required to take advantage of this medium. The ContentMX Cloud integration with the Oracle Marketing Cloud allows business groups within an enterprise to easily develop email newsletter campaigns that build and nurture relationships with prospects and customers.

Maintain Standards and Branding

ContentMX offers a simplified process to create engaging email newsletters, facilitates the creation of original content, curates content specifically targeted to a business area or interest, and empowers marketers to automatically apply the corporate rules and standards required by enterprise owners and gatekeepers.

Solve Your Content Challenges

The ContentMX Cloud solves the content challenge of creating and delivering mobile-friendly email newsletters. These newsletters are also socially-enabled to promote sharing amongst recipients. Customers can easily empower divisions of their company to obtain curated and custom articles from internal and external sources, and suggest topics for custom written articles from our network of over 6,000 writers. The newsletter editor includes a number of standard templates that can be adapted or customized to meet branding requirements.

3 Significant Challenges that Corporate Marketers Face

Loss of Control

Marketing and business units are adopting their own solutions.

Marketing and business units find it too difficult to generate their own communications in part because it is too difficult to get access to Eloqua. Corporate marketing needs marketers and business units to follow guidelines to maintain control of the brand. If content is produced and distributed outside of the corporate sponsored campaigns you can’t collect the data you need. The ContentMX integration with Eloqua makes it easy for business units to create content rich communications.

Limited Access to Content

Marketers find it difficult to access Corporate Content Library, create Original Content and find Syndicated Content

Business units throughout your organization need an easy but impactful way to interact with Eloqua to communicate with customers and prospects. They need to access to content in the corporate library, and an easy way to curate relevant content and produce original content to connect with their audience. The ContentMX Cloud is integrated with Eloqua for the marketers in your organization to send out engaging newsletters, post to blogs and social media, carry out campaigns and even create landing pages. All of this is done and branded within corporate guidelines.

Difficult to Produce Content

Workflow is too complicated to consistently produce content rich communications like newsletters.

A simplified content workflow means that your marketers are enabled to easily create content rich communications to customers and prospects and expand your adoption of the Eloqua platform. Newsletters, email campaigns and original content that can be executed through Eloqua. With ContentMX cloud your content can be easily posted to blogs, social media and even to branded landing pages for a full content marketing experience.

Easy Install and Login

Why ContentMX?

Take a Tour

Simplify workflow and increase participation in content marketing throughout your organization with a robust solution that enforces corporate guidelines and increases the adoption of Eloqua.

3 to 1 Improvement

Client’s have seen significant time savings and better use of resources. For example, one client was able to take a newsletter that took one month to produce and sent every 3 months, and switch to a monthly newsletter that was assembled and distributed in a few days.

Drive Traffic

Clients regularly see an increase in website traffic and lead flow when they send their newsletter. In fact, one client has seen their web traffic double on days when their newsletter is sent.

Register Now for the Webinar