How to Use LinkedIn and Other Social Tools to Increase Sales is a great opportunity for partners to learn about the latest marketing trends and strategies from marketing innovator Luanne Tierney.
Jeff Mesnik, President of ContentMX, will interview Luanne and together discuss the importance of content, how technology resellers and integrators can leverage LinkedIn as a sales tool, and how to use social selling to increase sales of high tech services and products.
You will learn:
• What makes great content
• Why it is important to have an integrated content marketing strategy
• How social selling can be used to increase sales
• Why social media needs to be part of your marketing foundation and selling process
• How to embrace being authentic and how to leverage it in your content marketing strategy
• How to build your online influence with LinkedIn